“What’s Mine is Yours: The Rise of Collaborative Consumption”

I think this video is very interesting and it shows a different approach to sustainability. The speaker’s name is Rachel Botsman and she is the co-author of the book “What’s Mine is Yours: The Rise of Collaborative Consumption.” In this video she talked about collaboration and sharing; and how she thinks that will transform business and our lifestyle.

– Yuri


3 thoughts on ““What’s Mine is Yours: The Rise of Collaborative Consumption”

  1. Josh

    I love the idea of the “low car diet”! When you own a car its easy to find reasons to use it, even when a bicycle, bus, or just your own two legs would be a better mode of transport. Communal ownership is a good way to limit your own use of a car and force you out onto your feet and a healthier lifestyle. I always thought that I would love to have access to a pickup truck for moving compost, rock, or other gardening and landscaping materials, but I have never wanted to be a soul owner of one. I would much rather share that ownership with my neighborhood or an organization. Sharing and collaborative consumption offer many means to the ends that we desire, utility without responsibility, experience without investment, usability without commitment. I have a pizza stone and some pizza dough, you have any cheese?

  2. Ashley Laughlin

    When sharing objects we help quench our desire to buy things by allowing us to work with others and forget our desire to consume. Once a collaborative lifestyle is accepted it could be hard to go back to an individual method of consumption. This raises the question of the industrial designer’s role in the future. How will our role as designer change when much less emphasis is placed on the product and more emphasis is placed on the experience of sharing and collaborating?


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